Monthly Archives: February 2017


We are proud to announce that we are now a drop-off location for The Princess Project Silicon Valley! We will be accepting donations of prom and formal dresses as well as accessories beginning February 12th through February 28th. If you make a donation, you will receive a $25 gift certificate towards a new prom dress at our store! Please follow the guidelines below when making a donation.

> Ideal donations include long or short, formal gowns from the last five years
> Gently used, new to EXCELLENT condition in ALL sizes and colors
> Dresses must be prom dresses, formal gowns or fancy party dresses
> Accessories should be stylish, clean and in excellent condition
> We cannot accept shoes, make-up, purses, shawls, casual or semi-formal clothing, wedding dresses, tuxedos, or unclean garments

Please read below for more information on The Princess Project!

The Princess Project Silicon Valley promotes self-confidence and individual beauty by providing free prom dresses and accessories to high school teens who cannot otherwise afford them. Since 2006, we have served over 10,000 teens, and with your generous help, we will serve more than 1,500 more at giveaways this Spring!



Don’t miss our Allure Bridals Trunk Show!

February 17th-20th only! See brand new 2017 wedding gowns and receive an incentive when you purchase your dress! Call (408) 978-2230 to make an appointment or if you have any questions. We can’t wait to see you there!